Wildlife free fashion
Right now, millions of wild animals are being captured, abused, bred, and mercilessly slaughtered so that the fashion industry can maximise their profit.
Will you call on New Zealand Fashion Week to go wildlife free?
Image credit: Jo-Anne McArthur / We Animals
Every year, millions of wild animals endure suffering and slaughter so their fur, skin or feathers can be used to make clothes, shoes, bags and accessories that are paraded on the runway of fashion events.
This is nothing but cruelty dressed as glamour.
Over the past two years, World Animal Protection has been engaging with New Zealand Fashion Week, urging them to create and implement a wildlife friendly policy.
Sadly, New Zealand Fashion Week (NZFW) has refused to implement a policy that protects wildlife farmed for fashion. So we need your help.
Wild animals commercially farmed for fashion face horrendous cruelty. Crocodiles are held in small barren cages, then electrically stunned, shot in the head and have their brains scrambled. Minks are confined to small, barren wire cages no bigger than a microwave oven. Ostriches have their feathers brutally ripped from their skin and they’re often starved before slaughter. All in the name of fashion.
You’ll surely agree that these thinking, feeling beings belong in the wild, not on the runway. It’s time for Aotearoa New Zealand to join the global shift already embraced by Australia, Melbourne, Copenhagen, and Berlin Fashion Weeks. That’s why, together, we need your help to call on NZFW to reject wildlife cruelty and instead embrace humane and innovative alternatives.
Your voice matters
Please urgently send an email to New Zealand Fashion Week organisers asking them to go wildlife free.
No living being deserves to endure a life of pain and suffering for fashion, especially when innovative and humane alternatives are readily available today. Please join us in reminding NZFW that there’s no place for cruelty on our runways, because the future of fashion is wildlife free.
Together, we can ask NZFW to go wildlife free and, in turn, inspire more fashion weeks, brands, and retailers to adopt strong policies that ban wild animal exploitation for the sake of fashion.
Wildlife trade
Global wildlife trade is an inhumane industry that cruelly exploits our planet’s wildlife for financial gain.
End fashion cruelty
Pledge to not purchase, wear or promote any exotic skins or wild animal fur products.